Posts made in February, 2013

Show 4: Creating a Social Business

Posted by on Feb 25, 2013

Exciting changes coming as companies create truly social businesses.

Get your brain into gear as Alan Moore takes us on a trip where social business answers the needs of our human desire to be the change we wish to see in the world. With examples that range from Lego (which has already been mentioned more than once) to the revolutionary Patients Know Best, Alan anchors the way we use our need for connection and community in a very intimate and personal way while at the same time giving a breathtaking world view of what could be.

Following Alan is Dr Mohammad Al-Ubaydli, a physician and programmer who founded the revolutionary Patients Know Best  social enterprise company that provides a platform for integrated care and is at the forefront of helping health care providers and patients to engage in prevention of disease as much as in treatment.

This really is a glimpse into the future and what can be achieved by businesses that embrace the changes that the social era offers. Listen to the podcast and tell us what you think:


Alan Moore on Twitter @alansmlxl

Dr Mohammad Al-Ubaydli on Twitter @patientsco

Read about Alan’s work …….

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Social Media is for People (Not Just Customers)

Posted by on Feb 18, 2013


This post originally appeared on the Equinet Media blog 


We’ve heard it before:  SV Duck Race 2011

  • Don’t focus on the tools in social media
  • The social web is about people connecting

Because of their size it is easy to focus on platforms, like Facebook and Twitter, when thinking about the importance of social media. But the real power is in the behaviour of people using those platforms to create and participate in communities around common interests. The value of social media is in people, relationships, and the meaningful actions between them.

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Show 3: Could Social Media Save the Retail Sector?

Posted by on Feb 17, 2013

High Stree

Hear how some retailers are using social media to drive sales

Pete Doyle of Social Retail talks to Nikki Finnemore of Curious Orange about how to use social media to drive sales and how the High Street could attract shoppers back to stores with a bit of imagination and some social power.

Georgie Newbery of Common Farm Flowers explains why she chose to use Twitter to launch and grow her business as an alternative to traditional marketing and PR and why, three years later, with 3,700 twitter followers, she’s glad she did. 

Pete Doyle @SocialRetail

Nikki Finnemore @MadameLaFinne and @Curious_Orange

Georgie Newbery @TheFlowerFarmer


What do you think about how retailers use social media? Could they do better? Share your views with us below

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Show 2: What’s Coming Up in Social Media in 2013

Posted by on Feb 11, 2013

smartphoneimages Predictions of what could happen in social media this year

Some surprising views from Euan Semple and Molly Flatt on what they think is likely to happen in the social media world in 2013.


The books that Molly mentions are Alone Together by Sherry Turkle and Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain
What do you think? Do you agree with Molly and Euan or do you have other views?

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Show 1: The good and not so good in Social Media in 2012

Posted by on Feb 6, 2013

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What worked well and what could have been done better in Social Media in 2012?

Jeremy Waite and Mark Jennings talk about BT, The Dollar Shave Club, the Gangnam Style video, an obscure war criminal, a brand that wants to keep you off their Facebook Page and Nike.

Which of these do you think get the thumbs up and which get the ‘could try harder’ sticker?


Let us know what you think of the first show and what you’d like to hear in future shows and sign up to our VIP list to make sure you don’t miss future shows!

Find out more about Jeremy Waite and Mark Jennings

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