Posts made in January, 2013

What was good in Social Media in 2012

Posted by on Jan 25, 2013

The best of the good in Social Media 2012

Mark Jennings

Guest post from Mark Jennings who has been ‘in digital’ since modems, recognising and capitalising on emerging platforms for brands from Sky to Jimmy Choo; with a focus on media, retail, food and drink and fashion.

Mark gives us his take on the good stuff from 2012.

2012 was a good year for social media with more than 1 billion active monthly users on Facebook, more than 175 million tweets per day and more than 4 billion hours of video watched on YouTube each month.

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What was not so good in Social Media in 2012

Posted by on Jan 24, 2013

Social Media campaigns that didn’t work quite as well as they might have.

Jeremy Waite
Guest post from Jeremy Waite, Head of Social Consulting at Adobe EMEA, Author of Follow Me,  I’m Right Behind You”

Jeremy talked about the BT wedding campaign and the Gangnam style “viral” video as well as why he used to be a giraffe keeper!

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